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Why Netflix acquired ‘Lion heart’ —Genevieve

Since breaking Nollywood records after her latest movie, ‘Lionheart’ was acquired by Netflix,  actress Genevieve Nnaji’s movie premiered over the weekend at the Toronto International Film Festival (TIFF) to spectacular reviews from various sources.

Recently, she was a guest on Richard Quest‘s show on CNN where she talked about funding for the movie and Netflix’s motivation for acquiring it.

 

Why Netflix acquired it

I think the authenticity of the story, which is what I loved about it. It provided an environment which showcases things that make me proud of our culture, talents, values and the story speaks for itself plus, we focused on the quality this time.

 

On expertise and finance

Expertise would be over two decades of experience in the industry. For the money, we had to self-fund. Unfortunately, we don’t have adequate funding for movies that we actually intend to go global and there isn’t that provision yet.

 

On if Nollywood going global

What I discovered was that everyone was able to relate to the story at the cinema. I’ve realised that language was the only barrier that we have. We can all identify with culture, pain, and love. Our stories are very similar and I think it’s important that we stay true to ourselves. It was amazing. We had a very diverse crowd and everybody was able to relate to it. It was remarkable, the kind of accolades I got for the film.

-Tribune

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